Watch Your Back.
Product 2Faced to be Lauched at NeoCon 2005
May 17, 2005Lees Carpets collaborated with the multi-disciplinary studio cleverSPIN to create Product 2Faced. “We were very excited to work with Lees on the design and identity of this new carpet,” Carly Cannell of cleverSPIN explains. “It's revolutionary for broadloom carpet and designers should welcome the opportunities and play it creates.”
Opening a new dimension in flooring, 2Faced will be launched June 13 at NeoCon 2005 in Chicago.
Causing a stir with its unique holistic and intuitive approach to design and branding, cleverSPIN has crafted versatile and strategic solutions for top-tier clients. Product 2Faced is the result of Lees continued drive to re-invent carpeting in a fresh context combined with cleverSPIN's proven expertise.
[2Faced is] revolutionary for broadloom carpet and designers should welcome the opportunities and play it creates.Carly Cannell