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One Stellar and Clever Evening

October 23, 2003
CleverSPIN sponsored Today’s Chicago Woman Foundation for this year’s fall benefit by donating creative services. The event celebrated Today’s Chicago Woman’s 21st anniversary by honoring 21 of Chicago’s rising stars under the age 40.

Working closely with Terri Rivera, executive director or TCWF, cleverSPIN was inspired to design an image that would emulate the feeling of the event itself. In addition to the invitation, cleverSPIN created advertisements for placement in TCW’s magazine, program book cover and promotional postcards to be placed in several Chicago retailers and restaurants. CleverSPIN also donated giveaways to be handed out at the event- CleverBALM available in assorted cleverSPIN flavors.

CleverSPIN’s Carly Cannell describes, “I wanted to create an illustration that was mystical, elegant and womanly... a prelude to One Stellar Evening”. Cannell credits an afternoon of listening to Aretha Franklin while brainstorming in the cleverSPIN’s “women only” room as inspiration.

The event was held at Nine restaurant on October 23, 2003. More than $40,000 was raised to continue the mission of TCWF.

Today’s Chicago Woman Foundation is a not-for-profit organization which is dedicated to supporting and providing funds to Chicago area organizations and projects that help women and children in crisis situation resulting from domestic violence.
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