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cleverSPIN

W. Curtis Draper Tobacconist

eCommerce Website

Winter 2000
Architecture & Interior Design Services
For architecture and interior design services, please view Linda Wallack’s resume at http://cleverspin.com/catalogFiles/WALLACK_CV_Resume.pdf to learn more. To request a free proposal please email us at linda.wallack@gmail.com.


Website & Design Services
For website design and implementation services, please go to geekpak.com to learn more. To request a free proposal please email us at info@geekpak.com, or call us at 888.GEEKPAK.



One of the oldest tobacconists in the U.S., Draper was referred to by Smoke as the “last gentlemen tobacconists.” Consequently, Draper required a website that reflected the history and quality that has been its brand for over one hundred years.

The rich interface design captures the main elements in the physical store: dark wood, marble, and even the famous, century-old Ape/Spy photos published in
Vanity Fair. Draper’s entire product line was photographed to maintain consistency.

The overall shopping experience makes a complex tobacco selection process easy for everyone. All product views utilize tabs for quick sorting by type, strength, region, price, etc. Moreover, the site includes robust administrative tools to allow Draper to manage the online store as easily as its physical store.
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cleverSPIN 1115 w. belmont avenue, suite 2f 773 293 0500