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In order to compete against larger maintenance firms, Enviro Resources (ERI) acquired cleverSPIN to develop a marketing package that could be used during multiple stages of the acquisition process.
Utilizing ERI’s existing logo, cleverSPIN developed a flexible, cost-effective system around the theme “Handle with Care.”
CleverSPIN incorporated the industry-standard handle with care stickers to support ERI’s message that it protects a client’s asset through strong customer service. The components include a folder, marketing brochure, business cards and industry-specific sales sheets. Each piece can be used individually or as a complete marketing package. Many of the pieces are multi-functional. The folder, for instance, is not only designed to hold the initial marketing pieces, but also designed to be a proposal cover.